Bringing clarity to B2B data reporting
Bringing clarity to B2B data reporting

Bringing clarity to B2B data reporting

Client
Northwind Analytics
Timeline
8 weeks
Industry
B2B SaaS

Northwind's teams were drowning in dashboards. Every department kept its own numbers, and no two reports agreed.

We mapped every metric back to its source, then rebuilt the reporting layer around a single, governed model.

They didn't just redesign our dashboards. They reframed how we think about our numbers.
Jordan Pike
Jordan Pike
VP Product, Northwind Analytics

48%

faster reporting

3x

growth in data confidence

The new model gave every team the same definitions and a clear owner for each metric. Reports that took a day now build themselves.

Bringing clarity to B2B data reporting
Bringing clarity to B2B data reporting

Six months on, Northwind ships decisions from one shared view of the truth.

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